Full Identity Package • Logo Design • Squarespace Website • Wrap & Decal Design • Print Coordination
Branding & Website Design – Fort Lauderdale
Project Overview – Building a Cohesive Visual Identity
This archived project showcases GRAPHtography’s partnership with a Fort Lauderdale–based architectural window film and wrap company seeking a complete rebrand and a cohesive, professional presence across web, print, and environmental graphics.
GRAPHtography designed a refined logo, built a Squarespace website, and developed wrap and decal artwork for customer vehicles—achieving a consistent, credible visual system from online platforms to real-world applications.
Deliverables
• Full logo redesign and brand identity system
• Squarespace website design and content refinement
• Custom wrap and decal layouts for customers
• Print file setup and vendor coordination
• Branded stationery and marketing materials
Brand Application
Include image mockups or real-world photos featuring:
The logo on business cards and stationery
Website homepage design screenshot
Wrap and decal mockups on vehicles
Flyers, brochures, or signage
Design Approach – Clean, Professional, and Scalable
The creative goal was to reflect the company’s precision and craftsmanship in architectural window film. GRAPHtography developed a geometric, architectural-style logo with strong typographic balance and clean color usage to ensure visibility across both digital and physical mediums.
The Squarespace website was built with a minimal, structured layout, highlighting expertise and trustworthiness.
All artwork was properly formatted in RGB and CMYK, ensuring color consistency from screen to signage.
Key Takeaways
Cohesion builds trust: Consistency across platforms reinforces professionalism.
Technical precision matters: Proper file formatting ensures quality print results.
Good design endures: Even as brands evolve, strategic foundations continue to work.
Archive Note
This project was originally completed under GRAPHtography and is now part of the Front Range Graphics Archive Portfolio.
While the client has since changed their branding, the original work remains a strong example of cohesive design that blends digital and print applications for long-term brand credibility.
Co-Branded Logo Re-Design
After our Logo ReDesign for the Diamond Cut Window Tinting Brand, we were invited to work on the Car Wraps Fort Lauderdale Pros Co-Brand. Below is our work.
The original designer provided only an image file of the original logo. In order for a logo and brand to be used for multiple marketing platforms and print designs, the artwork file is needed as well as image files optimized for use on both digital platforms and for printing. So the original logo needed to be recreated, to be used appropriately.
Original Logo Design
Logo ReCreation
Using the image provided, we recreated the logo artwork, purchased the fonts used in the original design and added some color for an eye-catching result, that clearly draws attention.
The Logo is added to the Diamond Cut Window Tinting Business Cards as a Co-Branded Element to the overall design and used on multiple cobranded digital and printed marketing materials.
Velvet Business Cards
Digital Business Card
Print Marketing Solutions
When signage is needed, but restrictions exist…
When a neighboring fence line shows an unsightly view…
Solutions can be more simple that you think!
We suggested a privacy style banner design and printed cobranded banners for this fence line.
See all three banners on the Tesla Wraps Webpage.
SquareSpace
Web Design
Vehicle Wrap Design
Van Wrap
Design
Window Perf Design
Social Media Brand Announcements
We designed brand announcements for Car Wraps Fort Lauderdale Pros .
Can’t create a rebrand without showing off to existing and potential customers. It’s a fun way to create engagement and gives you an opportunity to post more content.
There are many social media channels with new apps, features and marketing opportunities. Each platform has it own size requirements and different spacing depending on the type of post. Posting the wrong image size can result in a blurry overly compressed post with edges and parts of the image cut off. Resulting in lost opportunities. Make sure your digital marketing is done right and that you know which images to post in the correct places.
Twitter Banner
Instagram Post
Sister Brands
Strong branding doesn’t stop at your logo - it’s how your business presents itself everywhere your customers interact.
Let’s create a brand identity that performs across digital, print, and environmental design.